News in English     | 23.10.2025. 14:17 |

Media and Tourism: Authentic stories and collaboration as the path to sustainable tourism

FENA Roland Grabovac, Photo: Branka Soldo

HUTOVO BLATO, October 23 (FENA) – The role of the media in tourism development is to present tourism stories professionally, critically, and authentically, to highlight both problems and solutions, and to build cooperation with the tourism sector and local communities to create a genuine and sustainable tourism experience, it was emphasized during the second panel titled 'The Role of Media in Branding a Tourist Destination' held at the 'Media and Tourism' conference at Hutovo Blato Nature Park.
 
 

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